Competitor Scoreboard
US Coconut Water · Scale & Velocity by Brand
0 weeks of data · 1 brands tracked · sources shown per row
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Category at a Glance
One-screen infographic — share the screenshot with your team
Category size (0 wks)
$0
0 weeks tracked
Brands tracked
1
all coconut water
Leader
Coco Love
— of category
Top 3 concentration
0.0%
share held by top 3 brands
Share of Category · visual stack
Coco Love0.0%
Data SourcesWhere every number on this page comes from
Full source table with links →Weekly $ & Units
SPINS / Circana MULO+C
Syndicated retail scan data, uploaded weekly CSV. 26-week rolling window.
Retail Door Counts
SEC 10-K filings + retailer IR
Public brand filings, retailer investor pages, store locators — entered per brand on the Competitors page.
Est. Revenue & Positioning
SEC EDGAR + trade press
Public brands from filed 10-Ks. Private brands flagged as trade-press estimates.
Revenue by Brand · Full Window
Bars colored by strategic tier
Mass Market
Premium
Private Label / Value
Emerging / Import
Uncategorized
Weekly Revenue Trend · Top 6 Brands
Category dollars per week
Distribution vs Velocity
Bubble = window revenue · top-right quadrant wins
The Full Scoreboard
Every tracked coconut water brand · sorted by window revenue
| # | Brand | Tier | Rev | Weekly Avg | Units (M) | Avg Price | Cat Share | Doors | Velocity | H2 vs H1 | Source |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 | Coco Love | Uncategorized | $0 | $0 | 0.00 | $0.00 | 0.00% | — | n/a | — | — |
By Strategic Tier
Where the volume actually lives
Uncategorized
$0 · 0.0%
Coco Love$0
How to Read This Scoreboard
For the sales team
Metrics
- Rev — total category dollars over the tracked window.
- Weekly Avg — window revenue ÷ number of weeks.
- Cat Share — this brand's share of the tracked coconut water category.
- Velocity — units ÷ doors ÷ weeks. Blank when public doors count isn't available.
- H2 vs H1 — second-half units growth vs first-half. Positive = trending up.
Data sources
- Category weekly $/units — uploaded category CSVs (source = category).
- Door counts & est revenue — public filings, retailer IR, and trade press. Shown in the last column.
- Tier assignments — editable on the Competitors page.